May 22, 2013
Out in the field last week, I noticed some moves by a couple of young sales reps that exemplified controlling a sales call from start to finish. On average, once we get into the meat of the sales call, we have about 17 minutes to accomplish our intended ...
May 21, 2013
If you want to see what the next generation media habits will be and what their expectations are, look to kids. That's what MediaPosts Adam Signola did with the Video Insider... "The Newfront is a digital content event similar to the TV ...
May 20, 2013
Photos from Castanet.net ...
May 20, 2013
Pinterest has been a channel we have watched closely as it has the social legs to recommend solutions with consumers referring their interests to a group following them. But according to MediaPost, it is not for every business... "People seem to ...
May 17, 2013
Banner blindness has been something we have kept our eye on as click through rates on some sites decline... "Only 14% of people surveyed remembered the company or product in the last ad they viewed online, and a mere 2.8% thought the ad was relevant ...