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Candidates Succeed With Advertising
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Sep 21, 2008 by Mark Maier|
Best Methods for Political Candidates to Get Voter Attention (May, 2008) | |
|
Medium |
% of Respondents |
|
TV or cable ads |
63% |
|
Debates |
57 |
|
Official website |
51 |
|
Word-of-mouth |
39 |
|
Direct mail |
31 |
|
Newspaper ads |
29 |
|
Radio ads |
26 |
|
Online ads |
25 |
|
E-mail from candidate or celeb |
22 |
|
Webcasts |
29 |
|
Yard sign & billboards |
20 |
|
Independent blogs |
16 |
|
Social networking sites |
15 |
|
Viral video |
14 |
|
Phone |
9 |
|
Text |
5 |
|
Source: E-Voter Institute, August 2008 | |
From the above information, now matter if you are in Radio, TV, or run a Web Portal you can capitalize on the political season. Get creative and host debates, host local candidate profiles on your site, offer e-mail blasts, sell online ads, webcasts, & Radio and TV ads.
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